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Since 2015, WGSN has been tracking the rediscovery of the great outdoors and how time spent outside has become embedded in everyday lifestyles.

We detail how this has been a catalyst for brands to create products that enhance outdoor lifestyles across multiple industries, and how it still offers plenty of potential for brands, with a projected market volume of $100.8bn* in 2025. *Statista

Fill out the form to discover how the outdoor boom is continuing to develop in your industry, so you can stay ahead of this evolving lifestyle shift.